Join us for the 28th Annual Memorial Weekend ATV Rally!

May 23-27, 2013

28th Annual Memorial Weekend ATV Rally

Every year, thousands of ATV Riders come to Hurley for the Annual Memorial Weekend ATV Rally.  Pre-registration for the event is strongly encouraged. For a $10.00 fee, those who pre-register for the event by May 3, 2013, will receive a Memorial Weekend Poker Run sheet, as well as an Official Limited Edition Event Bandana and a free Iron County ATV map. Pre-registrants will also receive entry into a raffle drawing for free lodging in Iron County and lots of other great prizes! After the May 3 pre-registration deadline, the fee goes up to $12.

Registration will take place at both ends of Iron County. Northern registration will be from 12:00 pm to 5:00 pm on Thursday, 9:00 am to 8:00 pm on Friday, and 9:00 am to Noon on Saturday at the Hurley Chamber Office in downtown Hurley. Registration on the Southern end will run from Thursday, Noon to 5:00 pm, 9:00 am to 8:00 pm Friday, and 9:00 am to Noon on Saturday at the Mercer Chamber Office in downtown Mercer.

The ATV parade will take place at 6:00 pm on Friday in Hurley.  Parade line-up is in the field by Cary Mine Convenience off of Highway 77.  Parade Line-up starts at 5:00 pm and lasts until parade start.

On Saturday, the Poker Run and registration will continue from 9:00 am to Noon, along with many other exciting events and activities throughout the county.  Different businesses will be sponsoring a variety of activities, including breakfast, lunch & dinner specials and buffets, cookouts, live entertainment, and more. Along with the events, the county features over 200 miles of routes and trails available with scenic areas including waterfalls, breath-taking views of Lake Superior, the Penokee Mountains, and more.  Check out information regarding the mud pit and activities at www.hurleyfiredepartment.com

On Sunday, the Poker Run concludes with the drawing of the Poker Hand. Upon completion of the Poker Run Sheet, the Poker Hand may be drawn at any time throughout the weekend, but must be drawn by 8:00 pm on Sunday evening. Complete event details and registration forms are available through the Hurley Area Chamber of Commerce - 866.340.4334 or Mercer Chamber of Commerce - 715.476.2389, or print the ON-LINE REGISTRATION FORM BELOW and mail in with payment to the Hurley Area Chamber of Commerce as indicated, or complete the ON-LINE REGISTRATION BELOW and pay with on-line options.  It's that easy.  One form must be printed, completed and SIGNED per individual registrant!

Congratulations to Jody K. of Harris, MN. She was the winner of the ATV Memorial Rally 50/50 Raffle in 2012. Her prize, $908.50. WOW!!!!  Congratulations to you!!!

Complete Schedule of Events Click Here!

Print the registration form here!

Online Registration Available Here!

Iron County boasts the most extensive ATV trail system in the state of Wisconsin. Every year thousands of ATV Riders come to Hurley for the Annual  ATV Rally.  The Hurley and Mercer Chambers are working together to organize the popular and rapidly growing Pumpkin Run ATV rally in the fall in Iron County! The Pumpkin Run has been a big success and organizers plan to reserve Columbus Weekend every year for the annual rally. For more info, contact the Hurley Area Chamber at 866.340.4334.

10th Annual Pumpkin Run ATV Rally October 4-8, 2012.

Pre-registration for the event is encouraged. For an $10.00 fee, those who pre-register for the event by September 21, 2012 will receive a Pumpkin Run Weekend Poker Run sheet, as well as an Official Limited Edition event bandana and a free Iron County ATV map. Pre-registrants will also receive entry into a raffle drawing for free lodging in Iron County and lots of other great prizes! After the September 21, pre-registration deadline, the fee goes up to $12.

The Rally kicks off on Thursday with registration for the weekend long Poker Run. Registration will take place at both ends of Iron County. Northern registration will be from Thursday 12:00pm to 5:00 and 9:00am to 8:00pm on Friday and 9:00am to Noon on Saturday at the Hurley Chamber Office in downtown Hurley. Registration on the Southern end will run from Thursday Noon to 5:00pm 9:00am to 8:00pm Friday and 9:00am to Noon On Saturday at the Mercer Chamber Office in downtown Mercer.

On Saturday, the Poker Run and registration will continue from 9:00am to noon, along with many other exciting events and activities throughout the county.  Different businesses will be sponsoring a variety of activities, including breakfast, lunch & dinner specials and buffets, cookouts, live entertainment and more. Along with the events, the county features over 200 miles of routes and trails available with scenic areas including waterfalls, breathtaking views of Lake Superior, the Penokee Mountains and more.

On Sunday, the Poker Run concludes with the drawing of the Poker Hand. Upon completion of the Poker Run Sheet, the Poker Hand may be drawn at any time throughout the weekend, but must be drawn by 5:00pm on Sunday evening. Complete event details and registration forms are available at the Hurley Area Chamber of Commerce 866.340.4334 or Mercer Chamber of Commerce 715.476.2389. Or complete the registration form below and mail in with payment to the Hurley Area Chamber of Commerce as indicated. One form must be printed, completed and SIGNED per individual registrant!

Schedule of events will be posted on Home Page when available. 

Click here for online Registration!